Monday, May 18, 2020
Marketing Management Integrated Business Operations Essay
New Zealand National College Diploma in Business Management Level 6 Franchising and Marketing Management Unit Standard 6412 Submitted By Gaganbir singh Nd15344 Task 1 Question 1: Key franchise types and examples Integrated business operations: this type of franchise is usually called a regional developer. The main difference is that the master franchisee, in this type of franchisee the parent or master franchisee is paid with royalty by all the current franchisees. This also adds into the income coming from the sales and distribution of the products in the area. Master franchise are most likely to sell fast as they are source of various ways of revenue generation and the money invested will be covered very quickly. Single product or service operations: this type of franchise is suitable for the new starters. The franchisee of this type will only be accountable for operating only one unit. In this type of franchisee the unit franchisee will cover a said area of and in miles or kilometres. This type is considered good for beginners as there is low investment required and this type of franchisee always make good income. Manufacturing and wholesale Manufacturer- in this type of franchisee the franchisor give rights of manufacturing to the whole-seller which means the franchisor will provide the raw material and trademark copyrights to the manufacturer and manufacturer will do all the packaging, marketing, promotion and distribution all of his own. Manufacturing andShow MoreRelatedBusiness Opportunity Analysis to Solve a Business Problem With the Help of Technology1685 Words à |à 7 PagesAbstract This paper presents a business opportunity analysis to solve a business problem with the help of technology. 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This researchRead More Methods of Business Research Essay1010 Words à |à 5 PagesMethods of Business Research According to the American Marketing Association, marketing research is the systematic gathering, recording, and analyzing of data about problems relating to the marketing of goods and services. Marketing research is not a perfect science. It deals with people and their constantly changing feelings and behaviors, which are influenced by countless subjective factors. To conduct marketing research you must gather facts and opinions in an orderly, objective way toRead MoreWhy Use Enterprise Management Systems?1141 Words à |à 5 PagesWhy Use Enterprise Management Systems? Organizations today all consist of three main functions. These functions include marketing, operations, and financial accountability. Marketing generates the demand through the promotion or sale of a product or service. 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It allows Zara to have a responsive and integrated supply chain to gather information from the market in order to allow them to make quick decision, productionRead MoreCustomer Relationship Management and Sales Force Automation1735 Words à |à 7 Pages1. How is e-business ââ¬Å"redefining old business models, with the aid of technology, to maximize customer value? e-business is more than just buying and selling of products and services through the means of digital media. Whereas e-commerce concentrates on buying and selling, e-business encompasses e-commerce and a whole lot more. For example, e-business includes both front ââ¬â and back-office applications that form the engine for modern business. e-business is redefining old business models throughRead MoreAn Integrated Approach to Business Studies by Bruce R. Jewell1757 Words à |à 7 PagesPrinciples of Management Book: An Integrated Approach to Business Studies, 4th Edition Author: Bruce R Jewell Management is a process of attaining organisational goals in a efficient and effective manner by planning, organising, leading and controlling organisational resources. This book seeks to clarify that everyone is a manager regardless of the specified job or function being undertaken. Therefore the book divided the organisation into its main functions typical of every firm, that is, business organisationRead MoreMarketing Is Defined As A Social And Managerial Process1584 Words à |à 7 PagesIntroduction Marketing is defined as ââ¬Å"a social and managerial process whereby individuals and groups obtain what they need and want through creating and exchanging products and value with othersâ⬠(Valenzuela 2013, p. 2). This definition highlights the concepts of the markets; transactions and relationships; exchanges; customer value and satisfaction; products; wants and demands; and customer needs (Valenzuela 2013). Needs denote the state of deprivation felt by the customer in terms of things such
Wednesday, May 6, 2020
Asylum Seekers Persuasive Essay - 658 Words
Asylum seekers have been escaping their hostile countries for decades now, but where are they fleeing to? Not to Australia. With the Australian government forcing asylum seekers to Thailand and other foreign countries, it is lessening the number we, as Australians, have to deal with, at least that is the governmentââ¬â¢s plan. Many Australians believe that asylum seekers and refugees dont deserve to come here to Australia, however if those Australians were to be forced to flee Australia due to war, they would support them coming. The point being made is that asylum seekers deserve as much as any Australian. Australia is a free country, and we want the entire world to believe that, so why are we trying to relieve asylum seekers of the joy ofâ⬠¦show more contentâ⬠¦More often than not, we argue the question: What is normal? I can assure you its not the way we are treating asylum seekers. Not only is it inhumane, it is racist. Just because they come from a country that isnt th riving like our own, we must treat them like dirt beneath our feet? Just think about the term detention centres. The definition of detention is a state of being confined after ones acts of misbehaviour, or as we like to think of it, staying after school when everyones gone home as a punishment for misbehaving. But can you list three things asylum seekers have done wrong? Neither can I. I dont feel anyone could, because they are simply innocent people who have had an unfortunate lifestyle. They save up their life savings to pay for an uncertain boat trip which could easily have them killed with the same percentage of living. Its a 50/50 chance, yet they are so desperate, they will literally do anything to get out of their country, even if itââ¬â¢s illegal. They come on these boats, promised a good life on the other end of the trip, with nothing but the clothes on their backs and were supposed to just sit back watch as they die in detention centres? So I ask you: If you were a refugee and had nowhere to go, wouldnââ¬â¢t you be fleeing to the safest country in the world? I know I wouldShow MoreRelatedOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words à |à 656 PagesPHILADELPHIA Temple University Press 1601 North Broad Street Philadelphia, Pennsylvania 19122 www.temple.edu/tempress Copyright à © 2010 by Temple University All rights reserved Published 2010 Library of Congress Cataloging-in-Publication Data Essays on twentieth century history / edited by Michael Peter Adas for the American Historical Association. p. cm.ââ¬â(Critical perspectives on the past) Includes bibliographical references. ISBN 978-1-4399-0269-1 (cloth : alk. paper)ââ¬âISBN 978-1-4399-0270-7Read MorePropaganda by Edward L Bernays34079 Words à |à 137 Pageswhat 39 Propaganda he has to offer the public is something which the public accepts or can be brought to accept. It is futile to attempt to sell an idea or to prepare the ground for a product that is basically unsound. For example, an orphan asylum is worried by a falling off in contributions and a puzzling attitude of indifference or hostility on the part of the public. The counsel on public relations may discover upon analysis that the public, alive to modern sociological trends, subconsciously
Honor Killing free essay sample
In 1999 in the country of Jordan 35 year old Sirhan tells the story of how he murdered his sister, he is relaxed, happy, and proud of the fact that he saved his family from suffering the shame of her rape. His sister Susan was only 16 years old. Sirhan says she made a mistake; and even though it was not her fault, it is better for her to die than the whole family to die of shame. How could a brother kill his sister and feel no remorse? What emotions and feelings are involved in such a crime? How does society influence this type of behavior? There are many emotions, feelings, and moods involved in committing such an act; it is learned behavior from a collectivist society, doing what is best for the family as a whole, not the individual. Emotions are such feelings as fear, joy, anger, and guilt, with a physiological arousal component involved; when people are fearful their hearts pound, they breath quickly their facial expressions change, and their bodies produce biochemicals. We will write a custom essay sample on Honor Killing or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Complex thoughts often accompany emotions as when feelings of shame carry with them beliefs of inadequacy and self-loathing (Kenrick, Neuberg, Cialdini, 2007, p. 143). Genetic heredity influences emotions and moods forming our attitudes; genes contribute greatly to feelings. Cultures teach their members when and how to experience and express their feelings. Genes and culture together create the foundation for our experiences and expression of feelings (Kenrick, Neuberg, Cialdini, 2007, p. 145). Mood, like emotion, is an affective state. Emotion tends to have a clear focus, while mood tends to be more unfocused and diffused. Mood, according to Batson, Shaw, and Oleson (1992), involves tone and a structured set of beliefs about expectations of a positive or negative outcome in the future. Moods can last for days, weeks, months, or even years and demonstrate an individuals emotional state (Schucman, 1975). Individualistic cultures such as the United States, people are seen as individuals and are socialized to act independently, to take personal responsibility for their actions. In a collectivistic society, as they have in Jordan, people are viewed in terms of their relations with others and are socialized to act interdependently. Collectivists have a greater appreciation of how norms and social pressures, influence behavior. The social cognitive learning model asserts that culture is the main factor in the forming of individual development. A childââ¬â¢s learning development is affected by culture, including the culture of family environment. Through culture children acquire much of the content of their knowledge and surrounding culture provides a child with the processes or means of their thinking; teaching children both what and how to think. Social cognition is how thoughts, feelings, and a personââ¬â¢s behaviors are influenced by others (Allport, 1985, p. 3). For centuries men of the Arab world have engaged in honor killing, the interfamily murder of females who have allegedly strayed from what is believed to be proper behavior. Women endure the custom, while the legal system tolerates and condones it. Honor killing is rooted in the Arabic expression a mans honor lies between the legs of a woman. For Arab women, virginity before marriage and fidelity afterward are considered vital. A woman subjected to rape brings shame to her family just as she would if engaging in a consensual relationship. Believing it was an error on his sisterââ¬â¢s part to be raped was a fundamental attribution error; which happens when people observe and then judge the negative actions of others; it is blaming someone for things out of their control. In doing so, the observer often underestimates the social pressure that causes the other person behave in such a manner. Asians tend to attribute behavior to situation while Westerners attribute the same behavior to the person committing the act (Kenrick, Neuberg, Cialdini, 2007, p. 157). Sirhan has learned from his ancestors that honor killing is the way to deal with the situation of his sisterââ¬â¢s rape. Behavior is influenced by personal factors, cognitive, affective, and biological events, and it is also affected by environmental factors. The structures and processes of social cognition are extremely social; their origins typically lie in the social world as well as in individual experience. Individuals form schemas out of materials acquired in a social world, not only from their own cognitive efforts. Schemas enable a person to function in the social world because they are shared and used collectively or during social interactions, not only individually. Cognitive functioning is used to define conduct by using probability, considering what is likely to happen, or what will the consequences of a certain behavior or deed. Probability generally follows the establishment of a typification, which is storage of knowledge that people carry with them of the likelihood of certain events. This knowledge is referenced as they try to make sense of the actions of others, to anticipate how others will look at their own acts. With probability weighing your options is secondary to the establishment of typifications. People first typify a situation as they define others roles and identities in them (Kenrick, Neuberg, Cialdini, 2007, p. 127). Then predictive or postdictive confirmation occurs. Ideas about probability are invoked in discussions. The idea of typification is itself simple, but its implications are many. People know what to expect of one another in particular situations because they know that various types of people behave in typical ways under particular circumstances (Kenrick, Neuberg, Cialdini, 2007, p. 126). In other words you can predict someoneââ¬â¢s behavior because you have a general idea of how a certain role will behave in a certain situation. Many emotions, moods, and feelings came into play with the honor killing of Susan. Sirhan knew how society would view the rape, bringing shame to his family. He also knew how his society would view the honor killing; even after being prosecuted Sirhan only served 6 months in jail. Sirhan and Susan each had roles of typical behavior, and there would be normal behavior with role. Susan being raped was not typical behavior; she was blamed by her brother for the rape.
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